As buying behaviors continue to shift, the lines between in-store and online shopping have become blurred. Consumers expect to have the same buying experience with your brand—whether they are scrolling on their phone or strolling...
For years, experts predicted ecommerce sales would continue to grow at exponential rates. Younger tech-savvy shoppers (Millennials and Generation Z) have increased buying power and strong influence over household purchases.
Covering Commerce: A Webcast for Retailers (Ep 1) In this episode Danielle Savin (Capgemini), Chris Deck (Deck Commerce), and Noah Sange (Capacity LLC) discuss the past, present and future of retail amidst a global pandemic.
Retailers today consistently face the challenge of competing with Amazon. You could take two main approaches to this: either compete on price or provide a differentiated experience.
The rise of the smartphone and the ubiquity of home computers made a rough go for traditional brick-and-mortar shops as consumers shift their focus to online purchases. What have retailers done as a result?