Not to be confused with the hit Marvel movie, "Avengers: The Age of Ultron," the Age of Amazon refers to the massive market share and retail dominance of Amazon.com - which is an ever scarier threat than the movie's eponymous robotic villain, Ultron.
Although your retail business might have unique software needs for niche functions, it might seem like you should develop in-house programs to ensure the system adheres to your specifications.
However, there are general functions that can be better served with outsourcing the software design. Take order management systems. While it might seem like it's in your best interest to develop your own in-house OMS, there are quite a few pitfalls and dangers with going this route.
An OMS will be crucial for retailers in providing a seamless e-commerce experience for customers across channels. This is so important that 73 percent of retailers plan to leverage an OMS within 3 years to deliver a unified commerce platform, according to a recent Boston Retail Partners survey. With OMS playing such a big role in the coming years, it's imperative that you utilize a system that best serves your business goals.
Consider these three problems with building your own OMS:
From increased personalization of online shopping experiences to multiple payment options, several trends are poised to impact the e-commerce sector during the second half of 2017. An omni-channel operations suite allows online retailers to take advantage of these trends and leverage them as growth opportunities.
It's no secret that retail brands need a robust online presence. However, despite knowing what's needed, many companies not only lack an omni-channel solution, they also don't understand how to go about implementing the necessary processes and platforms.
Inefficient inventory management leads to sunk costs on dead stock and unnecessary storage expenses. Stocking too much product in your warehouse eats up a considerable amount of your budget due to excess costs associated with storage, transportation, obsolescence, taxes and insurance. It can also increase the chance of internal or external theft.
When employees start working on a new business software solution, it's imperative that the system be intuitive, easy to use and streamlined for the most efficient workflows. These features fall under the "user interface" umbrella. Not to be confused with "user experience," which covers the analytical and technical aspects of the software, according to Career Foundry, the UI represents how employees who use the system interact with, respond to and perceive the business software solution.
As I was flying back from Las Vegas last night I had some time to reflect on yet another very successful and inspiring conference orchestrated by the Salesforce Commerce Cloud team. In case you don’t know, the Xchange conference is an annual event designed to bring together the community of customers, vendors, and industry experts all focused on delivering unified commerce through the Salesforce suite of cloud applications. The conference this year was at the Aria Resort & Casino (awesome venue, by the way) and here are my 3 key take-aways…